B_youtiful
Some poster play every day keeps the doctor at bay.
This project is a dedication to the importance of individuality. We live in a very saturated world and what cuts through the clutter like a hot knife through butter is uniqueness / individuality – no matter how weird at times.
With this in mind, I designed a poster for each month of the year. The challenge was that they all had to be uniquely different – from a typographic ‘dropcap’ inspired by African Ndebele patterns (August) to melting and moulding a few 100 crayons into multi-coloured marbled letters (September). Each of these posters was shared on instagram before the end of each month with an overview of the range in December.
The full range

